How we work
A process built for clarity.
No surprises, no scope creep, no missed deadlines. Our four-phase process gives every project a clear path from brief to launch — and keeps you in the loop at every step.
Discovery
1 – 2 days
We start by understanding your business, your customers, and your goals. This is not a box-ticking exercise — it shapes every decision that follows.
Your role
Fill in a detailed brief form and join a 60-minute kick-off call.
Deliverables
- Project brief document
- Competitor review (3 sites)
- Goals & KPI alignment
- Scope of work agreement
Strategy & Design
5 – 10 days
We map out the site structure, then create wireframes and high-fidelity mockups. Nothing goes to code until you have approved the design.
Your role
Review mockups, leave feedback in our shared design board, and approve.
Deliverables
- Sitemap and user flows
- Mobile-first wireframes
- Full-colour mockups (key pages)
- Copywriting or content guidelines
Development & Testing
10 – 20 days
Approved designs become a fast, accessible Next.js website. We build in staging first, then run full QA — cross-browser, cross-device, performance, and accessibility.
Your role
Review the staging site and provide any final change requests.
Deliverables
- Fully coded website in staging
- Core Web Vitals optimisation
- Cross-browser + device testing
- Accessibility audit (WCAG 2.1 AA)
Launch & Handover
1 – 3 days
We deploy to production, configure DNS, set up analytics, and hand over the CMS login. Then we stay on call for 30 days post-launch to catch anything unexpected.
Your role
Confirm go-live date and share hosting/domain credentials.
Deliverables
- Live production deployment
- Google Analytics + Search Console setup
- CMS training session (video recorded)
- 30-day post-launch support
Our toolkit
Tools we use on every project.
Design
- Figma
- Adobe Illustrator
- Framer
Development
- Next.js 16
- TypeScript
- Tailwind CSS
CMS
- Sanity
- Payload
- WordPress
SEO & Analytics
- Google Search Console
- Ahrefs
- Vercel Analytics
Timelines
How long does it take?
Timelines assume prompt client feedback at each review stage. Rush projects are available for an additional fee.
Ready to start your project?
Book a free consultation and we'll walk you through how the process applies to your specific goals.